This first graph indicates that the majority of people are registered to vote. Seeing as the age bracket with the highest response rate was 18-24, it can be deduced that young people seem to be registering to vote considering only 8% of respondents reported not being registered to vote.

Most participants identified themselves as Democrats. Participants from this survey are also more likely to identify as an Independent or unaffiliated than as a Republican.

Given the numeric breakdown of this graph, it seems those who identify as Democrats are more likely to consider themselves a Moderate than those who identify as a Republican.

The top 3 issues participants cared most about are environmental, education and racial equality. The top 3 issues people care least about are something “other”, national defense and immigration. Write-ins for the “other” category ranged from health care, gun control and other, more specific subsections of the above issues. A word cloud for write-ins in the "other" category is below.

The participants who took this survey indicated that their most used social media platform is Facebook, followed by Instagram and then Twitter. This is consistent throughout the rest of the data. The graph below is specific to Facebook, Twitter and Instagram and notes that most people ranked Facebook as their #1 most used platform, followed by Instagram and then Twitter.

“Me Too” was the most identifiable hashtag, followed by “Time’s Up.” The other three hashtags listed in this question, #BelieveWomen, #IBelieveSurvivors and #WhyIDidntReport, have similar responses. These three hashtags began circulating during the Kavanaugh hearings in late September of 2018.

Social media far surpassed any other medium as far as where participants first became aware of the movement against sexual misconduct and assault with broadcast news being the second most popular medium. As far as activism marketing, this is an important metric to take into consideration when planning campaigns.

Facebook, across the entire study, was the most popular social media platform as far as where participants saw news and/or posts about the movement. Instagram and Twitter were virtually tied for this question but there is a variation in the next graph.

Again, Facebook seems to be the most popular platform for these issues. But it is also important to note the distinction between Twitter and Instagram. The question asks where participants saw the most posts and it’s clear that the ordering remains consistent with the patterns visible earlier on in the survey.

Broadcast news was the most popular medium of media for participants’ exposure to the movement, followed by an online publisher (such as Huffington Post or POPSUGAR). Newspapers also received a solid amount of responses but this question does not make a distinction between a print copy of a newspaper and an online version.

It seems about half the participants reported that they have not interacted with the movement on social media. Most respondents reported that they support the movement, but it seems that support does not translate to posting on social media.

The pattern of Facebook, Twitter and Instagram being the order of most popular platforms to post about the movement remains consistent when participants noted where they have posted about these issues.

The majority of people do talk about this movement with their peers in person -- this number drastically increases when asked about interacting with the movement online (next graph).

This response seems to be virtually split; with half responding “yes” and the other half responding “no.” If this survey was done again, another question would have been included that prompts participants as to why they are unwilling to interact with the movement online.

While people report supporting the movement in general, the majority of respondents also reported to not attending a public event related to the movement.

This graph is interesting because if it is compared to the above graph (#17) there is very close correlation to the amount of people who have attended a public event and those who have made monetary contributions to the movement.

If this survey were to be re-submitted, there would be a prompt that asked people to which organization they’d made a donation. The number is so small that it begs whether people actually make donations to opposition movements/candidates, or they selected “yes” simply to be controversial.

While the overwhelming majority of people report to supporting the movement, the number of those who oppose the movement was somehow puzzling. Even more so, 19 participants reported that they’d rather not answer this question – a higher number than those who oppose the movement.

This question asks participants to make a personal political projection; whether they would still cast a vote for a candidate that opposed (or simply did not support) this movement. The results received were somewhat expected as it can be assumed that not everyone can make that kind of decision without understanding a candidate’s entire platform.

The age breakdown for this survey was surprising as it was assumed there would be a heavier participation in the younger categories since the survey was distributed on a college campus. Perhaps the even dispersion among 27-50 was due to the paid ads on social media or faculty/staff taking this survey since it was promoted using the various UConn listserv databases.